Connecting new residents with the trusted local businesses that make a neighbourhood feel like home.
— Can We Recommend Your Business?
Moving To A New Suburb
Can Be Overwhelming..
The Welcome Association connects new households with trustworthy local businesses through our community-led Welcome Initiatives. These introductions help locals discover where to eat, shop, learn, play, care for their family, and feel part of the neighbourhood.
What We Do
Every month, hundreds of new residents move into our community
— and they’re looking for trusted local businesses just like yours.
New residents are looking for:
Who to trust
Where to go
Which businesses are reputable
What the community has to offer
We bridge that gap.
Through our Welcome Initiatives, your business is introduced directly to new residents in a warm, meaningful, community-first way.
You become one of the trusted local providers we recommend.
We’re Looking For Local Trusted Businesses To Refer New Residents.
Would you like your business to be included, to warmly welcome new residents to the community?
Why Businesses Join
Local Visibility at the Exact Moment Locals Are Looking.
Our Welcome Initiatives put your business in front of new households at a highly influential moment — when they are establishing new routines, building community, and choosing their preferred providers.
✓ Warm, high-intent local customers
✓ Become one of the trusted names in the neighbourhood
✓ Increased brand trust & credibility
✓ Long-term neighbourhood loyalty
✓ A steady flow of new families discovering their business
✓ Local visibility across multiple initiatives
Our Community Welcome Initiatives
Each initiative gives local families meaningful access to trusted providers in their area
— and gives businesses a reliable way to reach new residents right at the moment they’re looking to connect.
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Supporting families in their most important transition.
Every year, thousands of families step into a new school community — often unsure where to find trusted services, activities, and support.
Our School Welcome Packs:
reach families at the start of the school year, when they’re choosing dentists, physios, tutors, extracurriculars, and family services
introduce your business during a deeply meaningful life moment
establish your name as the provider families trust before they look elsewhere
position you as a community-minded business
circulate through households who are highly engaged and appreciative
For businesses:
This is one of the most powerful placements — parents value trusted recommendations when they feel welcomed and supported. -
Helping relocating families feel instantly at home.
Moving is overwhelming. People arrive in a new area needing:
a doctor, dentist, physio, cleaner, childcare, café, gym, handyman, hairdresser — immediately.Our Welcome Packs place your business in front of new residents
the moment they’re actively choosing their new providers.Benefits to you:
you become their “go-to” before Google even enters the picture
you build long-term loyalty with high-intent households
you’re introduced through a trusted organisation, not a cold ad
you become part of their first impression of the neighbourhood
This is high-trust visibility at the most influential moment of the customer journey.
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Stories, offers, and highlights that shape how locals live well.
Each season, residents look for different things:
Summer activities… Back-to-school… Winter wellness… Spring resets… Home improvement…Our seasonal guides help locals discover:
where to eat
where to shop
where to take their kids
who to call for help
where to unwind
what’s happening in their neighbourhood
For businesses:
This is soft, lifestyle-led exposure that builds familiarity and keeps your brand top-of-mind all year.Beautifully designed.
Highly shareable.
Loved by residents. -
Local discovery delivered right to the door.
Our curated joy drops feature trusted providers that residents genuinely appreciate.
These drops are designed to spark curiosity and encourage locals to try services “around the corner” they may not have known existed.For businesses:
it’s hyperlocal
highly targeted
tangible
and delivered with warm neighbourhood intention
This is local visibility done simply, beautifully, and effectively.
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The online heart of every neighbourhood.
Our Digital Welcome Hub centralises:
trusted providers
local offers
community updates
neighbourhood guides
family resources
must-know local info
Every initiative leads new residents to the hub, giving your business repeated visibility throughout the year — digitally and in print.
This becomes the long-term backbone of our network and the strongest form of durable local presence.
How It Works
Joining Is Simple
1. Join as a Trusted Local Provider
Join the community as a provider. We set up your profile and introductory offers.
2. Share your offer or introduction
You’re included in the initiatives best suited to your category and neighbourhood.
3. Your business appears in our welcome initiatives
Families find you at the exact time they’re settling in — leading to warm, high-intent customers.
4. New Residents Discover Your Business
A simple, community-centred way to be discovered.
We facilitate timely, meaningful introductions that shape the way new residents get connected to the neighbourhood.
Every provider receives:
✓Inclusion in selected Welcome Initiatives
✓ A curated introduction to new residents
✓ Listing on website
✓ Offer/introductory incentive promotion
✓ Local community visibility
What type of business is this for:
✓ trustworthy
✓ community-minded
✓ locally rooted
✓ warm and welcoming
Work With Us To Warmly Welcome New Neighbours
Fill out the form to express your interest and our team will reach out with next steps.